I wrote about Detour, which makes high-quality audio tours, and its move indoors.
Almost two years ago, Andrew Mason introduced Detour, an aptly named departure from his previous job as the co-founder and CEO of Groupon. Today the app, which is available on iOS, offers richly produced, location-aware narrative tours of 10 global cities. To date, all of the tours have been outdoor experiences. But now Detour is dipping indoors: the company announced today that its technology can now be used to build tours of interior spaces, beginning with the newly renovated San Francisco Museum of Modern Art. And the company says it is opening its platform for the first time so other creators can begin building tours of their own.