I wrote about the arrival on Android of Confide, a very slick new ephemeral messenger meant for businesses.
Founders Howard Lerman and Jon Brod say that kind of system-level integration points to what their product will ultimately become. "Any surface that a professional uses in their daily life, we want to bake Confide into that thread," says Brod. "What if you could Confide a document? Anything on desktop? We're not just a mobile messaging app — we consider ourselves a core service."