Founder Paul Davison has a big vision — but is the world ready for it?
The company says version 2.0 is much better at understanding who you might like to meet. "With 1.0, the logic was pretty basic: someone nearby has a mutual friend, and it notifies you," Davison says. "Quite frankly, it was a bad experience. It was crude. It was a prototype. Since then, we've invested a lot in what's under the hood. 2.0 just understands more." A key lesson of Highlight 1.0 was that most connections between people just aren't interesting. Having a handful of friends in common is unlikely to spur you into messaging a stranger. And so the app has started to look for more unusual connections: a person from your hometown, say, or someone who attended the same elementary school. If you both like Coldplay, the app is smart enough to know that Coldplay isn't that unusual of an interest — but if you both liked an obscure polka band, it might tell you.